Let’s shape the website your nonprofit needs.

I partner with nonprofits in two different ways: as a web strategy consultant, and serving as a trusted Website Coach and Guide. With over 25 years of experience, I can help you create an effective website that’s compelling to visitors. 

Services

Web Coach & Guide

Would you like a trusted guide to help as you build or improve your website? In weekly or bi-weekly calls, I partner with nonprofit staff to tackle challenges, help manage web development firms, reduce the risk of schedule or budget overruns, and provide advice on best practices from my 25 years of experience.

Web Strategy

I bring stakeholders together to envision new and effective website projects. Using user research, engagement models, analysis and workshops, I shape the features, functionality, and content strategies that will drive the change you want to achieve. Together, we create an action plan to turn your vision into reality.

Clients

About Laura

I've been building and enhancing nonprofit websites within and alongside organizations for over 25 years. My background is in strategy, user research, designing site navigation and product management, but over the years I’ve participated in every aspect of site development for dozens of sites. I've been an Executive Director, a board member, on staff at consulting firms, and a one-woman marketing and fundraising show. I've collaborated with large international nonprofits, foundations, and small organizations. I’d love to work with you.

  • "One of Laura's most valuable skills is her ability to take a step back and determine if her client is asking the right questions."

    —Hanna Kaufman, Lawyers Trust Fund of Illinois

  • "Laura deeply understands her client's needs. I would absolutely recommend her to any nonprofit that needs to start their website project right.

    —Paul Sternberg, Constructive

  • Laura's grasp on website processes and technical specifications, understanding of nonprofits and their restrictions - and her willingness to bring up difficult topics - make her a great partner.

    Tim Baran, Pro Bono Net

  • “It can be tricky to balance the perspectives of our whole leadership team. The process that Laura introduced provided a really valuable tool to quickly move to a set of shared priorities. ”

    Mandy Rodrigues, Learning Policy Institute